10+1 Best Fitness Affiliate Programs to Promote

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Do you run a fitness blog?

Are you looking for the best fitness affiliate programs to make money?

Then keep reading because in this post I am going to share with you 11 of the best fitness affiliate programs out there. The fitness industry has been growing steadily for many years now, and it’s an industry worth billions of dollars. And it is not going to slow down. On the contrary is projected to grow even more in the coming years.

fitness affiliate programs
So if you’re into affiliate marketing and looking to make money off the fitness industry, the following fitness programs are the ones you should promote. There are hundreds of affiliate programs and thousands of fitness products you can promote. Finding the best affiliate programs might not be the easiest thing to do, but the fitness industry is huge and offers a wide variety of products to choose from.

There are tons of excellent products you can promote. From home fitness equipment to gym apparel to training programs, to supplements, and more. You can also combine fitness-based programs with health affiliate sites or a food blog. So even if your blog/website is not 100% related to fitness, you can still join these 11 fitness affiliate programs and boost your income.


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11 Best Fitness Affiliate Programs To Promote in 2021

Fitness is an evergreen niche and its future looks very promising despite the recent global events (covid-19). There is no doubt that the fitness industry was hit hard in 2020/2021 due to the pandemic, but it’s an industry that will continue to grow. There is no doubt about that either.

In this post, I’ve curated the best fitness affiliate programs with good conversion rates. Here you will find everything from exercise equipment to supplements. I decided not to include fitness clothing affiliate programs in my list such as Nike, Reebok, or Adidas. Not because they are not good enough but because these programs are so popular every fitness & health blogger already knows about them.

What I want to do with this post is give you options and help you discover affiliate programs to join that you may have never thought of before. There are so many opportunities in the fitness niche and so many products you could promote. Why limit yourself to what you already know?

To join most of the programs mentioned here you’ll need to sign up to a platform like CJ Affiliate, Rakuten, Awin, or Share A Sale. Now let’s take a closer look at the 11 highest-paying affiliate programs in the fitness industry.

1) Fitbit

Fitbit is a U.S based company that makes a range of fitness accessories, smartwatches, wristbands, and activity trackers that help you stay motivated and healthy. You can use them to track your steps, heart rate, weight, quality of sleep, and more. Fitbit is considered one of the largest wearable companies in the world with millions of users.
Fitbit affiliate program
Although their commission rate is not very high (only 3%) Fitbit is a well-known company and people trust their products. Converting visitors into purchasers won’t be a problem as Fitbit is a trusted brand with users across the world. One more thing you need to know is that affiliates that drive high numbers of sales are eligible for higher commission levels.

Their affiliate program is free to join, but I believe it is only available to sites based in the U.S. and Canada. At least for the moment. You can apply through CJ.

Commission rate: 3% Per Sale

Cookie duration: 15 Days

2) Workout Anywhere

Workout Anywhere is a well-known training program for those who prefer to exercise at home or don’t have time to go to the gym. The program was founded in 2012 by Jessica and Justin Rundle. It aims to help those who can’t or don’t want to go to the gym due to busy lifestyles.

Workout Anywhere offers a series of effective daily workouts that can be completed anywhere (at home, the gym, or on-the-go) with little to no equipment needs. The program also includes meal plans, recipes, mobile coaching, workout videos, interacting challenges, rewards, training lessons, goal tracking and is compatible with wearable devices

Workout Anywhere affiliate program
You can also download their mobile app to track your daily progress and access the training workouts. Their commission rate is very generous offering a 30% to 50% commission on each signup. Workout Anywhere can be a great alternative for those who want to work out but don’t have the time to go to the gym. If you have a fitness or health website, you could easily promote this app to your readers.

Commission rate: 30-50% Per Sale

Cookie duration: n/a

3) Life Fitness

Life Fitness is a fitness equipment company that has been in the industry for more than 45 years. They produce many types of fitness equipment such as treadmills, exercise bikes, strength equipment, and fitness accessories (mats, heavy bags, dumbbells, etc). They produce pretty much everything type of exercise equipment you can think of.

Life Fitness also owns several fitness brands such as Hammer Strenght, Cybex, SciFit, and Indoor Cycling.

Life Fitness affiliate program
Life Fitness is a trusted company worldwide and their home exercise equipment is considered one of the best in the industry. Their affiliate program is free to join and once you sign up you get access to real-time analytics and reporting. You’ll also get access to an Affiliate Manager to assist you. With an average order value of over $3,000, this is an affiliate program to consider.

They also offer bonuses and incentives for high-performing affiliates.

Commission rate: 8%+ Per Sale

Cookie duration: 30 Days

4) ACE Fitness

ACE provides NCCA-accredited certifications and education to exercise professionals, health coaches, and everyone who aspires to become a fitness professional. They offer continuing education and access to science-based fitness information. ACE is one of the most popular training organizations in the world.

For those who want to pursue a professional career in fitness and work as a Personal Trainer, Group Fitness Instructor, Medical Exercise Specialist, and Health Coach getting a certification from ACE Fitness is usually the first step.

Ace fitness affiliate program

You can earn an 8% commission on every successful sale of their training courses and certifications. With over 90,000 professionals already certified through ACE conversions won’t be much of a problem. Once your application is approved you’ll gain access to text links and banner ads to place on your blog, website or your social media channels.

Commission rate: 8% Per Sale

Cookie duration: 30 Days

5) BowFlex

BowFlex is a leading brand selling high-quality home-based workout equipment. They’ve been around for more than 30 years and their fitness products include treadmills, bikes, home gym systems, dumbbells, cardio machines, on-demand classes, and more.

Bowflex affiliate program
BowFlex’s products are not cheap but their equipment is top-notch. They also offer payment plans and financing options. You can pay in installments within 12 months without any interest.

Commission rate: 3% Per Sale

Cookie duration: 30 Days

6) TRX Training

You may have heard about TRX Suspension Training before but TRX now offers a full line of products and training tools. They also provide education courses, workouts, apparel, weights, training gear, accessories, and more. Their products are ideal for both beginners and experts.

TRX affiliate program
TRX affiliate program is available through Commission Junction and offers a 2.5% – 10% commission on US-based sales. With an average order size of $200 and with so many unique products to promote TRX affiliate program is one of the best in the fitness category.

You can also join their new TRX Ambassador Program and earn 15% commissions on all sales. The program is free to join. All you have to do is download the Indi app on your phone and set up your profile. The app is only available on mobile.

Commission rate: 5% Commission on US-based Sales

Cookie duration: 30 Days

7) Horizon Fitness

Horizon Fitness is a fitness equipment company selling affordable home fitness equipment. They sell treadmills, exercise bikes, rowers, and ellipticals. They’ve been in the industry for many years and their products are ideal for those who prefer to workout at home.

Horizon affiliate program
Horizon Fitness affiliate program is free to sign up, and the average order volume is over $800. You’ll earn an 8% commission per sale. Horizon Fitness is a fast-growing brand so making sales as their affiliate won’t be an issue.

Commission rate: 8% Per Sale

Cookie duration: 30 Days

8) JumpSport Fitness

JumpSport is widely known for its backyard & fitness trampolines. The company was founded in 1995 by Mark Publicover (co-founder of JumpSport Inc). He also invented the safety net and a line of safety enclosures for trampolines. Their products are designed to be enjoyed by the whole family – kinds and adults.

Their products have won numerous awards and have appeared in several publications and TV programs. Their products are known for their high-quality and get a lot of positive reviews from their users. For many people, trampolines are a great way to exercise and lose weight. If you think your audience would be interested in such a product you should then join their affiliate program.

Jumpsport affiliate program
JumpSport affiliate program is free to sign up and is available through Share-A-Sale. General affiliates earn 4% on all sales but you can earn up to 8% commission.

Commission rate: 4% on all sales (up to 8% commission on new and repeat fitness purchases and 4% on backyard purchases)

Cookie duration: 30 Days

9) GNC

GNC (also known as General Nutrition Centers) is a global brand specializing in health and nutrition related products. They have a huge selection of health supplements. From vitamins to superfoods to wellness products and much more. GNC has it all. Weight management products, herbal supplements, protein shakes, beauty products even fitness equipment and apparel.

No matter what your target audience is, GNC will meet their needs. Their product catalog is huge and you’ll have no problem finding the right products for your readers.

GNC affiliate program
GNC affiliate program is available through CJ and offers a default commission rate of 5% on your sales. You’ll also have access to GNC logos, banners, and product links. Despite the small commission rate, this is an affiliate program worth considering. GNC is a trusted marketplace and offers a huge selection.

Commission rate: 5% Per Sale

Cookie duration: 7 Days

10) IdealFit

IdealFit is a fast-growing weight management and supplement brand in the US. Their products are built specifically for women. Their products include meal replacements, protein powders, supplements, BCAAs, pre-workouts, and more. They also sell a range of fitness accessories and clothing.

IdealFit was founded in 2015 and is one of the fastest-growing women’s fitness companies in the US. If that’s who your target audience is then this a program you should join.

IdealFit affiliate program

IdealFit US affiliate program is available through Awin and offers an 8% commission rate on all sales. The average sale amount is 55% and there is a 100% money-back guarantee on products.

Commission rate: 8% Per Sale

Cookie duration: 30 Days

11) Titan Fitness

Titan Fitness specializes in fitness and strength training equipment. They have a wide range of benches, gym machines, barbells, racks, boxing tools, dumbbells, endurance equipment, and more. Their products are affordable and ideal for those who wish to workout at home. Titan Fitness offers a 1-year warranty on all equipment.

Titan Fitness affiliate program
Titan Fitness affiliate program is available through Commission Junction and signing up is free. You can earn a 5% commission on every sale you make. If your audience is interested in quality gym equipment at a low price promoting Titan Fitness products could be a great addition to your site.

Commission rate: 5% Per Sale

Cookie duration: 30 Days

Conclusion

The fitness industry is growing rapidly and there are thousands of products you could promote. These 11 affiliate programs cover a wide range of categories within the industry. I could add dozens more to my list but I don’t want to overwhelm you with options and information.

I am not a fan of long lists as I often find them to be counter-productive. After all, the fitness market is huge and to succeed within this industry you must niche down further and target a specific audience. The affiliate programs mentioned above can help you do that. Their products cover almost every sub-niche and are a great way to increase your earnings.

Choose the ones that best cover the needs of your audience, sign up and start promoting their products.


In case, you are feeling stuck with your affiliate site or just want some extra help take a look at the following affiliate marketing platform. Everything you’ll ever need to succeed online is waiting for you here.

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Thank you for taking the time to read my post. Let us know what your favorite affiliate programs are by leaving a comment below. If you like this article, please share it.


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15 Responses

  1. Kathy says:

    Super awesome ideas, from a fellow fitness blogger!

  2. Dave Hayes says:

    I came across this website online.As an Affiliate Marketer, the title intrigued me

    Affiliate Marketing is one of the best ways to earn money online, in fact Affiilate Marketing in general is what we all do from our cars to our clothes and the football team we support

    However when it comes to online marketing, then there are a stack of scams about, which is why your website is a good reference point for the 10 of the best ones

    Fitbit I have heard of and friends have one

    BowFlex, we have one in our spare bedroom, great for a work out and certainly soemthing you could recommend.

    Some of the others  I have not heard of, but would agree with you that the health and wellness industry is growing, did it ever stop? and it could be said is a niche for everyone to be in, better health has numerous benefits.

    Overall I enjoyed this

    • Nikos says:

      Hello David,

      Thank you for your comment. I am glad you liked my post. Fitness industry is a huge niche and there are many great affiliate programs to promote. 

  3. Karina says:

    Thank you so much for sharing. Love the ideas.

  4. Glenn Rivera says:

    I also do a fitness blog, mostly on treadmills but will do an occasional post on other equipment.

    Equipment such as hiking equipment and even a blender for making your own recipes (for nutritional purposes)

    While reading your post, I was pleased to find out that this industry is growing and rebounding even now. I want to thank you for your research efforts to put out the names of companies seeking out affiliate marketers because I had made the mistake you mentioned only focusing on big names; the same companies that turned me down.

    But I figure it’s very early in the game and over the months and years, effort will pay off. I certainly have this article book marked for future reference.

    The reason I got into the fitness affiliate business is because I saw the wisdom in maintaining our bodies so I regularly hit the gym throughout the week and I like to write so being enthusiastic about both, it would be wise to make my thoughts be known

    But we need actual products to market! 

    Workout anywhere is a name I hadn’t seen before so with some research, I’m sure it can be arranged to make an appeal for their services. I am familiar with Life Fitness as their treadmills are in wide use at certain gyms. Some models I like, and others I’m not so crazy about certain aspects. I couldnt get in with Life Fitness yet but I’m not giving up

    Ace Fitness is a company I’d like to look into more. I’d like to know more about the medical exercise specialist. Maybe an opportunity to exploit? Bow flex also turned me down but we can only get better, right?

    I hear commission junction is hard to get into so I havent tried them out yet but their commissions seem decent. I’ll check them out later. I might have also been turned down by Horizon. What I’d really like to do is go in there like they do on the video presentations, and try them out my self, to get a feel for them because if’ there is anything I’m particular about, it’s the way a treadmill feels under my feet.

    Jump sport might not be my thing. I’ve heard of accident happening on trampolines but then, they could happen on a treadmill

    GNC is a company I am well familiar with as I have made many purchases with them, everything from enzyme supplements to fish oil to horse chestnut. but my preference is big equipment like rowers, ellipticals, and treadmills, not to mention all in one gyms for chest, arms, abs, legs, etc.

    • Nikos says:

      Hello Glenn,

      The fitness niche is a huge industry and there are dozens of affiliate programs you could join. There are hundreds of products you could promote. Just because a company turned you down now doesn’t mean you can’t apply again in the future. 

      Focus on your niche and your readers needs. Thank you for your comment. 

  5. Beth Wiens says:

    Hi there, great picks for affiliate marketing in fitness. I appreciate that you cover sub-niches here in fitness and not just one aspect of the fitness niche. Workout Anywhere really gives you a great commission 30-50% is high, and it also looks like a good program. There are so many people these days who need to work out at home because they simply can’t spare the time to go to a gym. 

    It also seems like there is more of a demand for at-home gym equipment. I personally have some at my house and love the convenience of it. 

    Thanks for the fabulous article!

    Beth

    • Nikos says:

      Hello Beth,

      The Covid-19 pandemic led to the at-home fitness industry skyrocketing. The fitness niche is expected to grow throughout 2021. I am glad you liked the post. Thank you for your comment. 

  6. Great list of affiliate programs. Thanks

  7. Michelle says:

    Thank you for these ideas! The format is super helpful, saving this for reference.

  8. Amanda says:

    Thanks for sharing this list! I’m definitely going to check into a few of these programs.

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