Best Social Media Marketing Tips For 2018

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Are you struggling to promote your website on social media?

How effective is your social media strategy?

Is it time to redesign your social media marketing strategy but don’t know how? 

Right now there are more than 2.8 billion social media users worldwide and that simply means you have to learn how to design an effective social media strategy. You can not afford not to! Social media can not only help you attract more visitors but also increase brand awareness, establish authority, increase loyalty to your brand, etc. Luckily there are a lot of things you can do about it that will cost you nothing.

Social media is one of the most important and powerful digital marketing tools every business and website no matter how small it is should use. But social media are constantly evolving. New trends appear only to disappear after a while and if you are not staying up-to-date with all the latest changes your competition will most definitely surpass you. So, no matter if you are a just a blogger or an online marketer you must learn to adapt if you want to maximize your social media efforts. 

The problem is there are so many posts and guides online about social media marketing you might end up feeling overwhelmed with information. 

So, what do you do?

Keep reading. Below are some of the best articles about social media marketing for 2018. They reveal all the trends and major changes that happened so far you should know about. And of course, plenty of useful tips you can use to increase your social media traffic and engagement. 

How To Stand Out From The Crowd In 2018

Neil Patel is one of the most popular online entrepreneurs. His videos are always full of actionable tips and techniques everyone can use. In this video, he shares 4 social media marketing tips about how to succeed in today’s competitive world of advertising and social media.

5 Social Media Trends To Expect In 2018

In this post from HubSpot, you will read an in-depth analysis of 5 major trends in 2018 every blogger and marketer should know about. The best way to design an effective social media strategy is to make sure you are up-to-date with the latest trends. 

Social media trends in 2018

By HubSpot

Beyond the Basics: 30 Fresh Social Media Tips for 2018

This post covers all the major changes in the top 5 social media networks (Facebook, Google+, Twitter, LinkedIn, Pinterest). Here you will find great tips about each one of the 5 networks and how to use them. 

Social media marketing tips for 2018

By Kissmetrics

6 Social Media Trends That Will Take Over 2018

Plenty of new changes are happening in social media. In this post you will discover six social media trends in 2018 and how they can affect your business. Plus a very nice infographic. 


Social media marketing in 2018

By SproutSocial

5 Facebook Advertising Tips to Help You Maximize Your Budget in 2018

Facebook is one of the biggest social media networks in the world. It is also a great way to increase your traffic and of course your sales. But organic reach on Facebook is declining and many marketers are having a big trouble attracting the right audience. 

How can you be sure you will not end up wasting your money?

This is what this article is all about. Five advertising tips that will help you earn your money back. 

Facebook marketing tips

By Bufferapp


Social Media Marketing Vs Social Media Advertising: Who Will Win The Social Traffic Game In 2018?

Which one is the most effective way to promote your business and generate traffic? This is the question this post from is trying to answer. A very interesting article worth reading. Here you will find plenty of tips that will help you design the right social media strategy for your business. 

Social media advertising tips

By jeffbullas


Social Media In 2018: Time To Grow Up Or Get Out

In this article, you can read about all the big changes that happened in the social media in the first quarter of 2018. But you will also learn what you should be doing as a social media marketer if you want to succeed. Social media are changing and the only way to stay in the game is by accepting the changes and using them to your advantage. 

Social media in 2018

By Marketing Land


Global Social Media Research Summary 2018

A great in-depth study of social media usage and popularity in different countries. You will also find out which social networks are growing at the moment and which are declining. This a comprehensive guide to everything you need to know about social networks in 2018. In my opinion, this is a must-read. 

Social media research for 2018

By Smart Insights


5 Proven Social Media Engagement Strategies For 2018

Increasing engagement in the social media is not an easy thing to do. It is actually a difficult thing to do. That is why you should take a look at this article. Here you will read about 5 easy to use ways that will help you with that. 

Social Media Engagement tips

By HubSpot


The Ultimate Guide To Increasing Your Followers On Social Media

Growing your social media following can be a challenge. Choosing the right social media strategy for your business (no matter how small or big it is) can be confusing. So many things to consider and time is a luxury you might not have. In this guide you will find the answers you are looking for. Proven marketing strategies, tips and a great number of resources are all included in this post. You will definitely find something you could apply to your business.

how to increase your social media followers

By Design Wizard


In this post, i’ve shared some of the best social media marketing posts and articles that can help you reach your marketing goals in 2018. 

If social media are used correctly they can have a huge impact on your business. So, you should definitely use them. It doesn’t matter what method you will choose (social media marketing or advertising) as long as your social media plan is carefully designed to fit your business needs. The resources mentioned above can help you do that and if you implement their tips  pretty soon you will start seeing results. 


If you are looking to start a business online or learn more about affiliate marketing and how to make money online click the link below. Take a look at the best online marketing training course. Don’t worry you can sign-up for free. 

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8 Responses


    Great blog,very interesting

  2. Heidi says:

    Great blog. I actually don’t have a social media strategy as such, I pretty much just post my blogs with a bit of a fresh blurb on all my social networks. Think it might be time to get a proper strategy in place.

    Cool line up of great resource you have provided, I definitely need to go back and re-watch the Neil Patel one, very interesting.

    I think I need to get into video for both You-Tube and by the looks of it live video for Facebook too. This does scare me a bit. Have you done any of your own videos for this site? Did you use any sort of fancy software to do it?

    • Nikos says:

      Hello Heidi,

      The truth is i haven’t made a lot of videos for my site. I have made a couple but that’s it. At lesst for now. There are free softwares you can use and Facebook videos are pretty easy to make. I can’t really recommend a software though because i don’t have a lot of experience. But a search on Google will reveal plenty for you to choose from.

      Thank you for your comment


  3. Ty says:

    I watched the video up there and it was really helpful to watch and learn new tips to get better with social media marketing. I know that it will take hella work to get where I want to be but luckily I already think of the long term. I hope your blog comes across the frustrated out there who are wondering why they are not seeing quick results. That would be beneficial to everyone.

  4. Zeeshan Ali says:

    Your post topic is very informative and useful for all readers

  5. Priya Sharma says:

    This tips were Rocking in 2018 and are rocking in 2019, thank you for this wonderful guide.

  6. Devin Scott says:

    I like how you mentioned that social media is constantly evolving. My brother and I are looking to start and expand a small business quickly. I’ll be sure to tell him that we will need to learn how to adapt to social media trends.

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